Jan 31 2019

Myths

Ok maybe you like your job and working for other people, that’s great. But for some people like me, I can’t do it. I have done it and did a good job but today I think I would have a hard time. I think I would go crazy.

People are quick to say it’s laziness, but I think it’s the opposite. I have ideas and imagination and creativity and feel imprisoned in a regular full time job.

The only solution is either to live on the beach as a beach bum, or start a business. Which is what I have done here. And since it is not that natural to me, I have to study entrepreneurship.

One of the first books I read was “The E-Myth” by Michael Gerber. I read it first like 8 years ago and didn’t get much out of it but then read it again about 1 year ago and it changed everything. Sorta. Still a work in progress. I think it will always be a work in progress which is one of the fun parts of working for yourself.

This book talks about the truths and myths of running a business. The “E” in the title stands for entrepreneur. This book is great at systemizing everything so that you can be working “on” your business vs “in” your business. I read a lot of books, most of them unmemorable, but this one probably sits in the top 10.

I’m guessing if you are reading this it is because you found me through Hamburger Eyes. I’m guessing if you found Hamburger Eyes it is because you like photography. If you like photography, I am guessing you have a curiosity about being a working photographer. I know for a fact, talent is not enough. Not because of my talent but because I know of a lot of talented photographers that are having a hard time finding work. If you want to be a working photographer, then you will have to know about selling products or services. So, start with this book. When you’re done with that, I got more for you.

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